North America Frozen Food Market Trends, Size, Segment and Growth by Forecast to 2030

North America Frozen Food Market to Reach US$ 101.54 Billion by 2028, Growing at 5.5% CAGR

According to a report by Business Market Insights, the North America frozen food market was valued at US$ 73.43 billion in 2022 and is projected to reach US$ 101.54 billion by 2028, expanding at a compound annual growth rate (CAGR) of 5.5%. The market’s growth is primarily driven by the rising demand for convenience food and the growing influence of e-commerce.

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In recent years, the organized retail sector has undergone significant transformation, largely fueled by the rapid rise of e-commerce. Factors such as widespread smartphone adoption, increased internet accessibility, higher purchasing power, and the convenience of online shopping have reshaped consumer buying habits.

The shift to digital platforms has notably impacted the frozen food segment. Consumers are increasingly opting to purchase frozen food products online due to the ease of access, variety, and home delivery options. According to the American Frozen Food Institute, online sales of frozen food surged by 75% in 2020 alone—a trend accelerated by the COVID-19 pandemic, which saw widespread lockdowns and a surge in work-from-home arrangements.

In response to changing consumer behavior, major frozen food manufacturers—including Kellogg’s Company and Conagra Brands—are strengthening their online presence. These companies are expanding their distribution through popular e-commerce platforms such as Amazon, Lidl, and Walmart, reducing their reliance on traditional brick-and-mortar retail.

The combination of digital convenience, product variety, and changing lifestyles continues to support robust growth in the frozen food market across North America.

North America Frozen Food Strategic Insights

Strategic insights for the North America Frozen Food provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

North America Frozen Food Report Scope

North America Frozen Food Regional Insights

The geographic scope of the North America Frozen Food refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

North America Frozen Food Market Segmentation

The North America frozen food market is segmented on the basis of type, distribution channel, and country. Based on type, the market is segmented into frozen desserts; frozen bakery; frozen meat, poultry, and seafood; frozen ready meals; frozen snacks and appetizers; and others. The meat, poultry, and seafood segment is expected to hold the largest market share during the forecast period. Based on distribution, the North America frozen food market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The online retail segment is projected to register the highest CAGR in the market due convenience associated with online buying and product delivery options. Based on country, the North America frozen food market is segmented into the US, Canada, and Mexico. The US held the largest market share in 2022.

Bellisio Foods, Inc.; Bonduelle Group; Conagra Brands, Inc.; General Mills; Kellogg’s Company; McCain Foods Limited; Nestle S.A.; Pepperidge Farm Incorporated; The Kraft Heinz Company; and Tyson Foods, Inc. are among the leading companies in the frozen food market in North America.

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Author’s Bio
Akshay
Senior Market Research Expert at Business Market Insights

Author: Akshay patil