Europe Oral Care Market Trends, Size, Segment and Growth by Forecast to 2030

The Europe oral care market is expected to reach US$ 11,252.9 million by 2028 from US$ 9,130.5 million in 2021. The market is estimated to grow at a CAGR of 3.0% from 2021–2028.

Oral and dental hygiene is essential for human well-being as the proper hygiene helps prevents several oral diseases. A few of the oral and dental care issues affecting people includes bad breath, tooth decay, gum diseases, periodontal diseases, trench mouth, dental caries, and malocclusion. Alcohol consumption, tobacco use, human papillomavirus (HPV), and sun exposure, especially to the lips, are a few risk factors associated with oropharyngeal and oral cancers. The risks of cancer development can be reduced by administrating the HPV vaccine and scheduling regular dental hygiene visits. Many private and government organizations organize surveys and programs worldwide to raise awareness about oral hygiene. Thus, the rise in such initiatives with the growing awareness regarding oral care is fueling the Europe oral care products market growth.

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The COVID-19 pandemic effect is still very active among various countries in Europe. In addition to the recovery and rebuilding, the European countries are investing in aggressive, track, test, surveillance, and respiratory systems to combat the pandemic. Among all European countries, Spain, Italy, Germany, France, and the UK are most affected due to the increasing number of coronavirus cases and deaths associated with it. A team from the Division of Infection and Immunity, University of Cardiff (United Kingdom) determined the effect of mouthwash on COVID-19; the team studied seven different commercial types of mouthwash including Corsodyl, Listerine Cool Mint, Listerine Advanced, and Dentyl Fresh Protect, which contained varying amounts of ethanol and CPC. The results demonstrated the potential of the mouthwashes to reduce COVID-19 infectivity in the oropharynx. Thus, the growing focus on research on the effect of mouthwash on the COVID-19 pandemic and rising oral care hygiene is likely to impact the market positively.

With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the oral care market. The Europe oral care market is expected to grow at a good CAGR during the forecast period.

Europe Oral Care Market Segmentation      

By Product By Distribution Channel By Country (Europe) Companies Mentioned

 

Toothpastes Supermarkets/Hypermarkets Germany Koninklijke Philips N.V.

 

Toothbrushes and Accessories Convenience Stores UK Colgate-Palmolive Company

 

Mouthwashes/Rinses Pharmacies and Drug Stores France Procter & Gamble

 

Denture Products Online Retail Stores Spain GlaxoSmithKline plc.

 

Dental Prosthesis Cleaning Solutions Other Distribution Channels Italy Unilever

 

Dental Accessories/Ancillaries Rest of Europe Johnson and Johnson Services, Inc.

 

Other Dental Products Perrigo Company plc

 

Lion Corporation

 

Sunstar Suisse S.A.

 

Church & Dwight, Inc

Europe Oral Care Strategic Insights

Strategic insights for the Europe Oral Care provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

Europe Oral Care Report Scope

Attribute Details

 

Market Size in 2021 US$ 9,130.5 Million

 

Market Size by 2028 US$ 11,252.9 Million

 

Global CAGR (2021-2028) 3.0%

 

Historical Data 2019-2020

 

Forecast Period 2022-2028

 

Segments Covered (By Product) Toothpastes, Toothbrushes & Accessories, Mouthwashes/Rinses, Denture Products, Dental Prosthesis Cleaning Solutions, Dental Accessories/Ancillaries, Other Dental Products

 

Segments Covered (By Distribution Channel) Supermarkets/Hypermarkets, Convenience Stores, Pharmacies & Drug Stores, Online Retail Stores, Other Distribution Channels

 

Regions Covered Europe (UK, Germany, France, Russia, Italy, Rest of Europe)

 

Market Leaders Koninklijke Philips N.V., Colgate-Palmolive, Procter & Gamble, GlaxoSmithKline, Unilever, Johnson & Johnson, Perrigo, Lion Corporation, Sunstar Suisse, Church & Dwight

Europe Oral Care Regional Insights

The geographic scope of the Europe Oral Care refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

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Akshay
Senior Market Research Expert at Business Market Insights

Akshay patil
Author: Akshay patil