Alternative Data Market 2025 | Size, Growth, and Forecast by 2033

Market Overview:

The alternative data market is experiencing rapid growth, driven by emergence of specialized data providers, technological advancements in data analytics, and regulatory and compliance. According to IMARC Group’s latest research publication, “Alternative Data Market Report by Data Type (Mobile Application Usage, Credit and Debit Card Transactions, Email Receipts, Geo-Location (Foot Traffic) Records, Satellite and Weather Data, Social and Sentiment Data, Web Scraped Data, Web Traffic, and Others), End Use Industry (Transportation and Logistics, BFSI, Retail and ECommerce, Energy and Utilities, IT and Telecommunications, Media and Entertainment, and Others), and Region 2025-2033. The global alternative data market size reached USD 8,889.1 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 181,103.5 Million by 2033, exhibiting a growth rate (CAGR) of 35.18% during 2025-2033.

This detailed analysis primarily encompasses industry size, business trends, market share, key growth factors, and regional forecasts. The report offers a comprehensive overview and integrates research findings, market assessments, and data from different sources. It also includes pivotal market dynamics like drivers and challenges, while also highlighting growth opportunities, financial insights, technological improvements, emerging trends, and innovations. Besides this, the report provides regional market evaluation, along with a competitive landscape analysis.

Grab a sample PDF of this report: https://www.imarcgroup.com/alternative-data-market/requestsample

Our report includes: 

  • Market Dynamics
  • Market Trends And Market Outlook
  • Competitive Analysis
  • Industry Segmentation
  • Strategic Recommendations

Factors Affecting the Growth of the Alternative Data Industry:

  • Emergence of Specialized Data Providers:

With many specialized alternative data providers coming into existence, the collection, cleansing, and analysis of particular types of alternative data are becoming more accessible and actionable for businesses and investors. These companies provide expertise in specialist areas such as user transactions, online activity, or environmental data, thus serving as a bridge between raw data collection and actionable insights. These companies help mitigate the complexity and resource requirement for an ordinary business trying to generate value with alternative data, thus lowering the entrance barriers in this segment. The increasing incidence of specialized providers also permits a user to carefully customize their data acquisition strategy against precise needs.

  • Technological Advancements in Data Analytics:

The flourishing market is thus being further spurred on by advanced data analytics and machine learning (ML) technologies. These essentially help with the processing of large volumes of unstructured data into actionable insights; with the ramping up of the capabilities of these data analytics tools, the ability of firms to access integrate and analyze alternative data is getting easier. The democratization of data analytics tools thus allows a larger variety of companies-from startups to multinational corporations-to apply alternative data for decision-making. With upgrades in technology enhancing the value that the alternative data provides, its applicability on a broader scale is being seen across industries such as finance, retail, and technology.

  • Regulatory and Compliance:

Data protection laws are changing in many countries. As a result, companies in the alternative data business are putting greater emphasis on transparency and compliance, thereby increasing trustworthiness and credibility in the market. In addition, more focus on compliance opens avenues for new data aggregation and anonymization techniques that allow generation of valuable insights without compromising individual privacy. These regulatory and compliance changes reduce risks for data providers and users while establishing a safer and more sustainable environment for alternative data.

Leading Companies Operating in the Global Alternative Data Industry:

  • 1010Data Inc. (Advance Communication Corp.)
  • Advan Research Corporation
  • Dataminr Inc.
  • Eagle Alpha
  • M Science
  • Nasdaq Inc.
  • Preqin
  • RavenPack
  • The Earnest Research Company
  • Thinknum Inc.

Alternative Data Market Report Segmentation:

By Data Type:

  • Mobile Application Usage
  • Credit and Debit Card Transactions
  • Email Receipts
  • Geo-location (Foot Traffic) Records
  • Satellite and Weather Data
  • Social and Sentiment Data
  • Web Scraped Data
  • Web Traffic
  • Others

Credit and debit card transactions hold the biggest market share attributed to their ability to provide real-time insights into user spending behavior.

By End Use Industry:

  • Transportation and Logistics
  • BFSI
  • Retail and ECommerce
  • Energy and Utilities
  • IT and Telecommunications
  • Media and Entertainment
  • Others

BFSI represents the largest segment, as these sectors heavily rely on alternative data for investment decisions, risk assessment, and user insights.

Regional Insights:

  • North America: (United States, Canada)
  • Asia Pacific: (China, Japan, India, South Korea, Australia, Indonesia, Others)
  • Europe: (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
  • Latin America: (Brazil, Mexico, Others)
  • Middle East and Africa

North America dominates the market owing to its advanced financial sector, high technological adoption rates, and the presence of key players in the alternative data industry.

Research Methodology:

The report employs a comprehensive research methodology, combining primary and secondary data sources to validate findings. It includes market assessments, surveys, expert opinions, and data triangulation techniques to ensure accuracy and reliability.

Note: If you require specific details, data, or insights that are not currently included in the scope of this report, we are happy to accommodate your request. As part of our customization service, we will gather and provide the additional information you need, tailored to your specific requirements. Please let us know your exact needs, and we will ensure the report is updated accordingly to meet your expectations.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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sujeet rai
Author: sujeet rai

Market Researcher

sujeet rai

Market Researcher