Ever wondered how many internal links per page are appropriate to improve your organic ranking and SEO? The answer to this is no limitation on the number of internal links you can add to your page.
If a page has too many contextual links, it looks like spam. Moreover, as John Mueller states, too many unnecessary internal links can dilute the page’s link value.
In this blog, we will explore the common mistakes while internal linking on a webpage and how Dofollo with its unique features can help you build a solid and effective internal linking strategy.
Now we will discuss the common mistakes you should avoid while internal linking:
- Overusing Internal Links or Overlinking
- Choosing Quality Over Quantity Of Internal Links
- Presence of Broken Links On The Page
Overusing Internal Links or Overlinking
One of the common mistakes that website owners make is adding too many internal links to a webpage which is also known as overlinking.
In addition, overlinking makes it harder for Google bots to crawl and understand the context of the page.
For example, if a page is about “Internal links”, and you add internal links that take the user to a page that is about sports, this hampers user navigation. Adding these kinds of links to your page only increases the number of internal links not the quality of internal links.
Choosing Quality Over Quantity Of Internal Links
As mentioned earlier, according to John Mueller too many internal links dilute the link value, so this practice should be avoided as it harms your organic ranking and SEO.
Also, too many irrelevant internal links on a webpage can harm the user experience and search engine crawling as it makes navigation difficult.
Hence, it is important to choose quality over quantity. Adding relevant and quality internal links to your page can significantly improve your PageRank.
Presence of Broken Links On The Page
After adding valuable internal links to your page, if for some reason the link is found as a broken link, all the hard work in building effective internal links goes to waste.
Broken links restrict visitors from accessing the linked page, affecting user experience and search engine crawling. Hence, you should audit your internal links frequently to avoid broken links on your page.
Now let’s explore how Dofollo can help in building a strong internal linking strategy:
Dofollo
There are many SEO internal linking tools available that suggest outgoing links for a particular web page which helps you with your internal linking but very few tools suggest both incoming and outgoing links for a particular page, this is where Dofollo comes in.
With Dofollo, you can visualize your internal links (with the help of a graphical overview) on a particular webpage which makes internal linking for that particular page easy.
Plus, with this tool, you can even find internal linking opportunities that too based on AI suggestions.
Not only this, Dofollo can help you with:
- Auditing The Internal Links of a Particular Webpage
- Finding Internal Linking Opportunities
- Adding Potential Internal Links To Your Webpage
- Removing Unnecessary Internal Links
Auditing The Internal Links Of A Particular Webpage
Dofollo gives a visual representation that includes the total number of incoming links and outgoing links along with the total number of backlinks and external links.
This gives detailed information about all the internal links present on a particular page which you can audit by either adding more potential links or removing unwanted links to improve your ranking and SEO.
Finding Internal Linking Opportunities
Dofollo helps you find more internal linking opportunities based on AI suggestions that can help you improve your ranking and search engine optimization (SEO).
By clicking on “Make Plan”, you will find linking opportunities (both incoming and outgoing links) that you can add to the webpage you are working on to improve your internal linking structure.
Adding Potential Internal Links To Your Webpage
Dofollo is unique because it allows you to add potential internal links to your webpage directly without visiting the page (where you want to add the link) along with the right anchor text from the Dofollo admin panel however, you can change the anchor text suggested by AI if you want.
From the above image, after choosing which potential link you want to add to your webpage, you just have to click on the add sign and then save the changes, it will directly add the link to your page.
Removing Unnecessary Internal Links
Whereas other SEO tools require searching the unwanted links manually and deleting them, which takes time.
From the graphical representation provided by Dofollo, if you see any unnecessary internal links present on the page, you can delete them within a few clicks.
By clicking the “Enable Deletion” and clinking on the link (in the graphical overview on the left side) you will be able to delete the link.
In addition to these features, you can track your backlinks where you can see the total number of backlinks and total spending on backlinks. Moreover, you can learn the internal linking strategies of your competitors.
In conclusion, it is essential to build an effective internal linking strategy to improve your organic ranking and overall SEO.
