Fitness applications have become a lifestyle. More and more people are using such apps to carry out their routine health-related tasks. Fitness is everywhere, whether setting up timely reminders for drinking water, counting the steps they walked or planning their nutritious diets. 

There’s only one permanent thing in the lives of human beings, and that is their bodies. Thus, almost every single user out there, living their life, is determined to keep their body healthy and active. And what can help reach this goal? Fitness apps! 

Since fitness is evergreen and a healthy lifestyle is permanent, it is wise for an entrepreneur to benefit from their audience’s “health craze.” 

Nowadays, innovations in tablets and smartphones have made it possible to integrate devices that can calculate blood pressure, heart rate, and steps walked efficiently. Therefore, every mobile application development company is working on developing an intelligent application equipped for the fitness parameters. 

Therefore, it is an excellent time for entrepreneurs to indulge in fitness app development and become a part of their user’s daily lives. 

This article outlines the process you should follow to create a highly competitive fitness application for your users. 

Steps to create a fitness app:

  1. Concept development with market research
  2. Feature selection and requirement documentation 
  3. Application revenue model
  4. UI/UX designing
  5. Frontend and backend development and quality check
  6. App launch and improvement

Ideation and Research:

The initial step to developing a fitness application is defining its core. The fitness app development industry is segmented into subcategories, such as: 

  1. Workout and exercising applications
  2. Lifestyle management
  3. Disease management
  4. Medication adherence
  5. Nutrition and diet and many more

As an entrepreneur in the fitness industry, you first need to choose which category you should choose to develop your app in. 

A well-researched data will help you support your solution. Analyze your target audience, categorize their needs and fitness habits, and then conclude as to which category of application you users would prefer to use. 

The features of your fitness application:

Your application’s features will fall into three categories: 

  1. The must-have
  2. Desired
  3. For gaining a competitive edge 

The must-have features for your application would be the following: 

  • User profile:

You must provide your user with a personal account with a login so that they can switch between devices to access their health data. 

  • Social media integration:

The integration of social media channels will help the user quickly log in and access the app data and provide them with the opportunity to share their progress with their social network. Thus, promoting your application while they display their growth. 

  • Activity monitoring functionalities:

As a reputable mobile app development company in the UK, we suggest integrating features that monitors the user’s physical activities, like their sleep pattern. This will help you develop a personalized approach. 

  • Progress and result tracking:

Your application should provide accurate data for the progress and outcome of the user. 

  • Pop-ups and push notifications: 

If you wish to truly integrate your application into your users’ lives, you must make a frequent appearance that benefits them. Integrate timely reminders with pop-ups or push notifications for your users to follow their health goals. 

Apart from the “necessary” elements of your application, your desired ones can include: 

  • Informative content on health, fitness, diet, and nutrition 
  • Built-in messaging for app users
  • User-engaging features such as rewards, scoreboards, earning points, and virtual competitions. 

  • The monetization method: 

If your mobile application is supposed to be a bonus or supplement to enhance the value of a gym chain, a clothing brand, sports equipment, a shoe brand, or anything like that, it is wonderful to offer your application for free. 

However, if that is not the case, you may have to develop a monetization plan for your fitness app. 

Your options:

  • In-app Purchases: 

You can integrate in-app purchases in your fitness application that offer users a personalized fitness routine, diet plan, body-weight workout routine, fitness trainer counseling, etc. 

  • Ads-based Model: 

If your target audience doesn’t wish to spend much, you can have relevant businesses advertise on your application. Sensibly placed ads would never hurt anyone. If you put up relevant ads in your application, your users may find it even more value-generating. Therefore, it will benefit your advertisers, you, and your users. It’s a win-win! 

  • Freemium Model:

You can also go for the “try before you buy” approach. Offer a specific segment of your application as “free” for users, and add on to it with a “paid” upgrade. Or you can also offer “one month free” followed by a paid membership. 

  • UI/UX Designing:

As a mobile application development company, we can not help but emphasize proper UI/UX design. 

Your hired company or developer must create a proper user flow with a clickable prototype to visually represent the working of your mobile application before it is launched. 

The solution you provide to your end-users concern should not be too complicated or too simple. Keep the balance between the two and provide an intuitive user interface, easy navigation, textual content, and minimized controls. 

An aesthetic yet straightforward application will go a long way. 

  • Developing your mobile app:

Give your ideas life by developing your mobile application. You will either have to hire a mobile app development company or an iOS/Android developer (based on your requirement) to carry out the development. 

With professional help backed by solid market research, you can take your application through all the critical phases of app development. 

You must consider the following factors while choosing your development team: 

  1. Expertise and experience
  2. Experience your niche
  3. Whether or not they are the right fit for your budget
  • App launch and improvement:

Once you have fully developed your application, you can now monitor the user base, results, performance with the set key performance indicators. Once you garner relevant user feedback, you can improve your application structure, monetization method, and other features.

Constant upgrades, adjustments, and modifications will help you maintain your market reputation and user likability. 

Conclusion:

As a mobile app development company in the UK,  we have amalgamated this tried and tested guide to developing a fitness application. 

If you follow every pointer presented above, you will have a solid strategy ready at your disposal before you go ahead in the development. 

Remember, the market is competitive; a proper plan will help you get going in the game! And that is what this write-up is. 

It’s your time to leverage the fitness industry with your brilliant application and attain unignorable benefits. 

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